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When When was the last time you saw a monochromatic Web site?
Color is one of the most important parts of the repertoire of your average Web designer, and yet many designers don't realize that the color scheme they pick may may have a much more dramatic effect than they think it does. Colors are an element of design that impacts people on an organic level. Usually, they don't realize they are affected by it. For instace, in the U.S. many health care centers dress their nurses in light blues and pale pinks. This is done because these are calming, soothing colors, and upset patients relax a bit in their presence. Once you get to know your audience make up you can design a color scheme that fits them.
When picking the colors for your Web page, you need to first (as always) consider your users. Is it a global audience? Is it mainly Western? Eastern? What age group? What gender? All of these points, and more can affect the color selections for your Web page.

Cultural Background
Colors obtain symbolism through cultural references in the culture you were brought up in. Depending on the the nation, colors can have very different meanings and even cause problems for your site. For example, in the Asian cultures, white is the color of funerals while in the West white is the symbol of Weddings. If you were to design a Wedding portal intended for an Asian audience and you picked white as a base color, you could be disturbing the people you're trying to reach.

Age Differences
Young children tend to prefer , more solid colors, and adults usually choose softer colors. If you're writing to an audience of children and you're using dull pastels and shades of grey, their parents might like it, but the children will be gone by the time the page loads.

Class Differences
Marketing research in the United States has determined that working class individuals tend to like colors that you can name: like blue, white, green, etc. While more highly educated classes tend to prefer colors that are more obscure: like turquoise, azure, lilac, etc. This is the reason Walmart does their store logo in red color.

Gender Differences
In many nations, men usually prefer cooler colors (blues and greens) and women like warmer colors (reds and yellows). European men are also more likely to be color blind and therefore unable to tell apart some of the color tones on Web pages.

Fashion
Colors, like everything else in design, undergo ins and outs in fashion. Black Web sites were all the rage a couple of years ago, but now you hardly see it at all (but it will surely come back into style as I write this). Colors also change towards seasonality, in other words, the designs picture the season they were created in: winter blacks, whites, and grays; spring flushes with greens and pinks; summer yellows; fall browns and copper.



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Icon editor ArtIcons Pro can find, extract, edit and create Windows icons in color depths up to 16 million colors. Import and export icon images, create and handle icon libraries. It supports the new icon format introduced in Windows XP (8-bit transparency). Download it

XP Icon editor IconXP can edit and create Windows icons in color depths up to 32-bit True Color. It supports the new icon format introduced in Windows XP (8-bit transparency). You can customize desktop and folder icons. Download it

Icon converter Any to Icon allows you to convert multiple BMP, JPEG, GIF, PNG, WBMP and WMF images to Windows icons in one action. It also breaks down entire icon libraries into individual icons. You can change color resolution and size to create customized icons. Download it

Icon editor and builder IconUtils is a complete icon and cursor solution. IconUtils package can edit icons and cursors, manage icon and cursor libraries, convert icons into images (in various graphic formats) and vice versa, customize Windows desktop and folder icons. Download it

Icon converter Icon to Any allows you to convert Windows icons and cursors into BMP, JPG, PNG, GIF, ICO, CUR, WBMP and RC formats. It has a wizard interface. It's simple to process multiple files at once. You can find icons and make images for use on Web pages. Download it

Cursor editor ArtCursors allows you to edit Windows cursors in color depths up to 16 million colors. You also can search files and folders for cursors, import and export cursor images and create cursor libraries for better and more efficient storage. Download it

Viewer AhaView supports all popular graphic formats, including JPEG, GIF, PNG, BMP, ICO, CUR, ANI, WBMP. You can browse images in thumbnail mode, view pictures full screen with zooming features, convert images to JPEG, PNG, BMP formats and manage files. Download it

Customize desktop icons CustomIcons is an ultimate tool for customizing the icons on you desktop, in Windows Start menu and many other locations. Using CustomIcons you can easily replace default Windows icons with the ones to your choice. Download it

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